Planning for Signs Erected Without Permission at Ceredigion Farm given go-ahead

Plans for signs erected without permission as part of a rebranding at the popular Ceredigion Bargoed Farm attraction have been given the go-ahead by the council.

In a retrospective application submitted to Ceredigion County Council, Mr Thomas of Bargoed Farm, Llwyncelyn, near Aberaeron, through agent Geraint John Planning Ltd, sought permission for two ‘Moody Meadows’ signs at the entrance to the Bargoed Farm Holiday Park attraction.

The award-winning Moody Cow Farm Shop and Welsh Kitchen, near Aberaeron, along with Bargoed Farm, is owned by Chris and Geraint Thomas.

The couple moved to the farm in 2010 after previously diversifying their cattle farm in the Brecon Beacons, but then losing everything due to legal issues.

They later opened Bargoed Farm Campsite in 2018 using wooden hot tubs as a unique way to bring in customers.

Chris and Geraint then launched The Moody Cow Farm Shop and Welsh Kitchen, serving up a wide range of Welsh dishes created using local ingredients.

This isn’t the first retrospective application at the site.

Last December, county planners gave approval for a storage and staff welfare facility at the Bargoed Farm site, along with the demolition of redundant buildings, and the reconfiguration of an existing roundabout to improve the flow of traffic movements, the works having started prior to approval.

For that application, an officer report said: “Although the majority of the building demolition and road works have already been carried out, the principle of development remains acceptable.

“The new facility provides essential storage and welfare space for staff, ensuring compliance with modern standards. The removal of redundant sheds and the improved internal road layout enhance site safety and visitor experience.”

A supporting statement accompanying the latest application said: “The proposed development seeks planning permission and advertisement consent for the erection of two entrance signs, which have been constructed to replace the previous signs at the entrance of Bargoed Farm / Moody Meadows.

“The purpose of erecting the signage is to promote the tourism complex to passing motorists and visitors, increasing awareness of the destination. The larger signage is specifically intended to improve visibility and ensure that approaching customers are able to clearly identify the site entrance, allowing sufficient time to recognise and process the information displayed.”

An officer report for the planning application and related advertisement consent said there were no in‑principle concerns to the ‘Moody Meadows’ and ‘Fferm Bargoed Farm’ signs at the Bargoed Farm/Moody Meadows tourism complex, but concerns were raised that the dimensions were “at the upper end of what would ordinarily be considered proportionate within a rural landscape,” the applicant submitting a landscaping plan “intended to soften the appearance of the constructed signs”.

The applications were approved by county planners.

Over the years, the attraction, now branded as Moody Meadows, has expanded, previously gaining permission for a trampoline park on-site, called the ‘Bouncing Bull,’ and, back in 2023, was given planning permission expand its on-site caravan park with new tourer pitches with hot tubs, and glamping accommodation.

The early stages of a potential scheme for a water park and leisure facility on the site was publicised last year with a public consultation ahead of a formal application.


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